E-commerce in Algeria: where online sellers need freelancers

Selling online has become a daily reality in Algeria, from clothing and cosmetics to electronics and home products. Behind each online seller there are tasks they rarely have time or skills for. That is where freelancers come in.

A growing market with its own habits

Online payments grew fast in 2025, with more than 27 million internet transactions worth over 145 billion dinars, according to official figures. Yet most online orders are still paid cash on delivery, and many sales start on Facebook, Instagram or TikTok before moving to a website or a phone call. A freelancer who understands these habits is more useful than one who copies a European e-commerce model.

The legal framework exists too: law 18-05 on e-commerce (2018) requires online sellers to be registered and to use a website hosted in Algeria. Sellers who formalise their activity need professional websites and processes.

Where freelancers are needed

• Store setup. Creating the shop, the product pages, the categories and the order form, on Shopify, WooCommerce or an Algerian solution.
• Landing pages. One product, one page, one clear offer and an order form that works on a phone. Many sellers run ads to landing pages rather than to full stores.
• Product photos. Clean photos on a white background, lifestyle photos, short videos. Good images directly increase orders.
• Catalogue entry. Adding hundreds of products with titles, descriptions, sizes and prices, in Arabic and French.
• Order confirmation. With cash on delivery, calling customers to confirm orders before shipping reduces returns. It is a job in itself.
• Delivery setup. Connecting the store to delivery companies, setting prices by wilaya, organising returns.
• Ads and content. Ads on Facebook, Instagram and TikTok, plus regular posts, are what bring visitors to the store.

How to stand out

• Measure results. Talk about orders, confirmation rates and returns, not just likes.
• Think mobile first. Most customers order from their phone: test every page on a small screen.
• Speak the customer's language. Product pages in clear Arabic or French, with sizes, delivery times and prices visible immediately.
• Offer complete packs. "Store + 20 products + landing page" is easier to buy than three separate services.

For sellers: what to ask a freelancer

• Examples of stores or landing pages they built, with real figures if possible.
• Who will own the store and the accounts at the end (it should be you).
• What happens after delivery: training, a few weeks of support, updates.

On Tamam, the E-commerce category gathers store setup, landing pages, product photos, order confirmation, delivery setup and catalogue entry. Sellers can order a service with a fixed price or post a project and compare offers.